Tagged trust
2 essays
- Make every AI claim clickable Customers don't want AI that hands them the answer. They want to verify it. Deep-research-style citations are the line between an AI feature people adopt and one they paste into a doc and never open again.
- The trust-calibration tax The hard part of AI UX isn't generating answers. It's teaching users when to trust the system, when not to, and how to recover when it's wrong. That work is the real cost, and most teams never budget for it.